Tuesday, July 14, 2015

Classical South Florida 89.7 throws in the towel; the slot returns to Christian Radio

Starting Friday, three South Florida radio stations will stop broadcasting classical music.

Instead, radios tuned in to WKCP 89.7 FM in Miami, WPBI 90.7 FM in West Palm Beach or WNPS 88.7 FM in Southwest Florida will find Christian music.

Minneapolis-based American Public Media Group sold the Classical South Florida stations to Educational Media Foundation for $21.7 million on Thursday, according Hadden & Associates Nationwide Media Brokers, which represented both the buyer and seller in the transaction.

The deal is expected to close in September, but EMF, headquartered in Rocklin, California, will implement its K-LOVE format this week. K-LOVE stations broadcast in 135 other markets.

[My bold.]

-from today's Miami Herald

It is hard to believe that the very upsetting sale of WMCU, 89.7 FM, by Trinity International University to Public Media Group took place nearly eight years ago.  But it has been that long.  Since then, we have listened to K-LOVE over the internet, supporting the internet channel from time to time, and then to Pandora.  There are some AM Christian radio stations here in Miami, but none of them have quite the pitch that WMCU captured - at least for us.

WMCU had been developed by Miami Christian College, a Bible college in Miami-Dade.  After many years of service to Miami-Dade Christian young people. MCC gave itself, including the radio station, to what became Trinity International University, based in Deerfield, Illinois. 

Several years later, after the president retired who was serving at the time of Trinity's acquisition of MCC and WMCU, Trinity sold WMCU to American Public Media Group for millions of dollars.  In additon, it moved "Trinity South Florida" from Downtown Miami to a modest space  in Broward, an environment probably more culturally-familiar to the Deerfield board than Miami-Dade.

Read more here: http://www.miamiherald.com/news/business/article27131689.html#storylink=cpy

Read more here: http://www.miamiherald.com/news/business/article27131689.html#storylink=cpy

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